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How to Protect Your Content Online? 6 Methods

Reading time
4 min

What is online content?

Online content is the term, which is usually associated with any information or media that can be found on the internet . It can include blogs, articles, electronic books, pictures, images, videos, posts in social media, podcasts and many other things.

Everyone can create and publish online content. Online content can be shared, published and distributed. There is a wide variety of purposes of online content. It can be used for advertising, news, entertainment, education and building a brand. Nowadays, online content has become an integral part of life. It completely changed the way people educate, get news and communicate to each other.

How to protect your online content?

Sometimes it can be very complicated, but we can recommend a few strategies on how to protect your online content.

  • Use copyright notices: You can use the copyright symbol (©) to prevent copying of your content. Also, you need to specify the year of publication and your name. 
  • Use digital rights management (DRM) technology: DRM technology is used to control who can get access to your content. It prevents copying and unauthorized use of your content.
  • Use content delivery networks (CDNs): CDNs are a network of servers that distribute your content to users around the world. CDNs can protect your content from unauthorized access and copying by encrypting it and controlling access to it.
  • Disable right-clicking: It is a pretty easy method to prevent the theft of your content. This method will make it difficult to copy your content for most users.
  • Use watermarks: It is a very effective way to protect your online content.
  • Especially if we are talking about pictures or images. It is not easy to get rid of watermarks. You can use special software or online tools to add watermarks to your content.
  • Monitor your content: As a creator, you should respect the rights of other creators. There are a lot of online services, which enable you to check your content for plagiarism.

Benefits of protection of your online content

  • Protecting your intellectual property rights: As a creator of online content, you have the right to protect your intellectual property, its use in commerce, monetisation and distribution. You can protect your content through registration of a trademark, design, patent or copyright. It will help you to avoid copying and use of your content without your permission.
  • Building your brand: Reputation of your brand is essential in any business. By ensuring that your idea and content is unique, you will have the ability to get a loyal and devoted audience.
  • Creating revenue streams: You can monetise your content through licensing, sponsorship, merchandise and advertising. It opens a new opportunity of getting new revenue streams.
  • Preventing plagiarism: Plagiarism is a big problem for now. Unfair people will try to use every chance to steal someone’s idea. By asserting your copyright and trademark rights you can prevent it.
  • Establishing legal recourse: In case of infringement, it is better to have warranties. You can deter copying of your online content by raising legal action against a lawbreaker and seeking damages.

Protecting your intellectual property ensures you are a genuine holder of all the benefits of your online content. This assuredness will help you in the development of your business and in reaching your goals in future. In the modern world, it is better to think about consequences from the beginning.

What should you do if your online content has been stolen?

We recommend you follow these steps in case you found out your online content has been stolen:

  • Document the infringement: The best you can do is to show evidence of infringement. Take screenshots, collect the information concerning date and time of infringement.
  • Contact the infringer: This method does not work in all situations, but you can try to use email or a contact form on the website to ask a person or an organization who decided to steal your online content to remove it.
  • File a DMCA takedown notice: Filing a Digital Millennium Copyright Act (DMCA) takedown notice will help you in case the infringer refuses to remove your content. DMCA guarantees the removal of infringing materials and content.
  • Seek legal advice: If all the above-mentioned steps have been taken and the infringiner still does not wish to remove your content - you may need to seek legal advice to take further action. This may include sending a cease and desist letter, filing a lawsuit for copyright infringement, or pursuing other legal remedies.

In any case, it is important to take prompt action to protect your rights and prevent further damage to your online content and reputation.


Protecting your online content is essential to maintain control over your content, prevent financial loss, prevent intellectual property theft, protect your brand reputation, and prevent legal liability. With the ease of access and distribution of online content, it's more important than ever to take steps to protect your intellectual property.

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