- We recommend choosing a wordmark as your first mark. It gives the broadest scope of protection and wordmarks are rarely changed, unlike logos.
- Logo is recommended if the mark you are trying to register is considered weak (descriptive, for example).
- A combined mark is a solid choice in many countries. But you must use your mark as it was registered at least sometimes. Therefore, a wordmark is still preferred.
Trademark Classes (Classification)
✅ Read more about Classes
A mark must be associated with products and/or services. These products/services are divided into 45 classes. The names of the products and services are determined either by the Trademark Office of Israel or by the WIPO (World Intellectual Property Organization). The main list of acceptable terms is the Nice classification, but each country might have its variations.
If you already have a trademark anywhere, you can send us the details and we might be able to use the same list of goods. In any case we will check if the products are acceptable and help you create a description according to the local standards.
✅ Read more about the Process
In Israel we will require a simply signed Power of Attorney in order to start the process. We will prepare the document for you.
Your Registration Plan
Step 1. Start with a Free TM Search. We will check if there are any obvious conflicts. You will know if it's worth moving forward with the mark.
Step 2. Learning more about your brand. To file a trademark, we will need to know the owner address and name, the trademark and if it has a logo and what services/products it covers. Are you ready to move to the next step?
Step 3. Attorney's opinion (a.k.a. Study) In some cases we may recommend asking our attorney to review the case and prepare a detailed registration report. That's an optional non-obligatory service. Our Study helps to determine the probability of registration of your brand. There might be similar marks you are not aware of and by completing the Study we can give our estimated probability of successful registration. There are a lot of rules regarding what marks can and can't be registered and our attorneys will make sure that your mark does not contradict those rules.
Step 4. Request registration and submit your payment. The process is completely online and we'll request your mark within 3-5 days and you will get a filing confirmation. Our fees are completely transparent and we always inform of our prices upfront, we offer "No Hidden Fees" guarantee.
Israel TM Registration Procedure
✅ Read more about the Requirements
Applying for your mark (we pay all the government fees and submit the application) - > Formal examination (if the list of goods/services is correct, if other details are correct) -> Substantial examination (if the mark is unique and registrable) -> Publication (allowing the public and other business to object against the mark registration) - > Registration ®
The entire process in Israel takes 12 months provided that there are no problems during the examination and publication stages. If you want to have peace of mind that your brand will be registered within this timeframe and you won't have to pay extra for solving any problems you might order our trademark study.
Trademarks Duration in Israel and Renewal
✅ Read more about the duration Duration and Renewal
The mark is protected for 10 years from the moment of application. The mark can be renewed for periods of 10 years.
A trademark is registered for 10 years a digital certificate is issued. An example is attached below.
You must use the mark in this country as you registered it. If you don't use you mark for 3-5 years, the mark will become vulnerable to cancellations and others will be able to cancel it if they decide to start this legal procedure.
Trademark Renewal in Israel
Renewing a trademark is rather a quick process in Israel, we will require a power of attorney and your payment. In order to renew a mark the trademark number will be required. Once we have the required document and all the information, our attorney will enlist himself as a representative for this trademark registration and will submit a renewal at the Trademark Office.
The trademark will be registered for another 10 years. If you miss the deadline, a renewal can be submitted within 6 months after the deadline, this period is called a grace period. Its purpose to allow trademark owners to save their expired marks with paying an extra fee.
A trademark renewal will cost US$1299 in one class in Bonamark®.
What can you do with a mark?
✅ Read more about what can you do with a mark
You have an ownership confirmation and the mark becomes a point of value collection, meaning that whatever you invest into your brand or into its reputation will not disappear, but will "stick" to your trademark. And getting a registration will seal your ownership over this value. That's similar to buying a land lot to buy a house. Would you like to build a house on a land lot that's not even yours? Of course not. Ownership matters.
When you register your trademark in Israel, you’ll be able to:
1. Take legal action against anyone who uses your brand without your permission, including counterfeiters
2. Put the ® symbol next to your brand - to show that it’s yours and warn others against using it
3. Sell and license your brand
✅ Read more why you should choose us
Bonamark takes care of more parts of the process than any other company out there. We are not here to just file anything we receive from you. We are here to check everything, prepare the document to avoid the common objections, enhance your product list for the optimal scope of protection and make sure that you don't have to pay extra and spend more time than you wish.
In Israel we file marks since 2016 and work with the most experienced attorneys in this country. We take full responsibility for your success and make sure that everything is done according to your instructions.
Bonamark is one of the most valued trademark registration companies with 4.9/5 rating.
✅ Once your mark is registered
Once registered your mark will be valid for 10 years and can be renewed for period of 10 years. Bonamark can renew your mark in the country. You can request more details regarding the renewal at [email protected]
The Trademark Office might refuse any similar mark for similar products, but we recommend getting a Trademark Watch in order to track any similar marks independently. This way you will be able to spot any similar marks and submit an opposition during their publication stage in order to prevent those marks from registering.
We offer free delivery of hard copies of registration certificates if those are issued in this country.
You have an obligation to use the mark in commerce. If you stop using the mark for 3-5 consecutive years your mark might be cancelled by anyone who starts the cancellation process
You must keep you details up to date, if the name of your company was changed you should submit the change at the Trademark Office, the same applies to the address. Otherwise, there might be difficulties when you have to enforce your mark and if you decided to sell it.
We offer Change of Address and Change of Name services and will help you to keep you details up to date.